NoSo Patches Social Media

At NoSo Patches, my duties consist of much more than social media. Laying out production files, ideating and designing patches, attending photoshoots, designing newsletters, writing blogs, and more are all part of my day to day. But here, I'm highlighting my time working with social media pages. NoSo's social media is fun, engaging and collaborative. Across Instagram, Tiktok, Linked, and Facebook, I aimed to show their patches in use while giving tips on using the product with an emphasis on sustainability and repair. Utilizing such apps as Plann, I often created go-to-market plans taking into account new releases, seasonal topics, events we attended, trending topics, and more. I used content from myself and the rest of the team to create reels, carousels, and more. I also coordinated giveaways internally such as our Love the One You Have campaign and with frequent partners, such as National Park Geek, Rumpl, and more. During my time at NoSo, I grew the Instagram following from aroound 20k to over 45k.